Merchandising

Merchandising is any practice which contributes to the sale of products ("merch" colloquially) to a retail consumer. At a retail in-store level, merchandising refers to displaying products that are for sale in a creative way that entices customers to purchase more items or products. In retail commerce, visual display merchandising means merchandise sales using product design, selection, packaging, pricing, and display that stimulates consumers to spend more.

Extends: Merchandising, [Marketing techniques](https://wikipedia.org.ai/Marketing techniques), [Promotion and marketing communications](https://wikipedia.org.ai/Promotion and marketing communications), [Retail processes and techniques](https://wikipedia.org.ai/Retail processes and techniques)